Former TV news anchor Jeannette Reyes transitioned to social media content creation, representing brands like Maybelline. Meanwhile, her husband Robert Burton anchors morning news at FOX 5 after competing as an anchor. The couple’s viral content on platforms like TikTok showcases their unique “news anchor voices,” indicating a shift towards personal branding and monetization in the creator economy. Continue reading Jeannette Reyes: From News Anchor to Social Media Influencer